Summary
Gainsight, a leading customer success software company, utilized Deal Intelligence to surface $5.3 million in pipeline opportunities with a 4.7% signal-to-opportunity ratio. By leveraging Deal Intelligence, Gainsight efficiently tracked key signals from potential customers, enabling their sales team to target the most promising prospects and employ strategies that closed deals effectively.
Challenge
Gainsight faced the challenge of identifying the right moments to engage with prospects within their vast total addressable market. With a large pool of potential customers, they needed a robust solution to monitor and respond to significant signals swiftly and accurately, enhancing their sales performance.
Solution
Gainsight implemented Deal Intelligence to provide timely intent trigger alerts to their sales development team, ensuring they could prioritize and act on the most promising leads.
Results
"The team loves the data-- they are hungry for it."
Jim Murphy
Executive Vice President of Global Sales, Gainsight