Industry
B2B SaaS
Region
Global
SALES STACK
Salesforce
Salesloft
Summary
Vendr, a leading SaaS procurement platform, leveraged Deal Intelligence to generate 25 new opportunities within three months, outperforming all previously used intent tools. Deal Intelligence enabled Vendr to track critical signals from potential customers effectively, allowing their sales team to focus on the best prospects and employ strategies that closed deals efficiently.
Challenge
Vendr faced the challenge of effectively identifying and engaging with potential customers in their expansive total addressable market. With numerous potential leads, they needed a robust solution to monitor and respond to significant signals quickly and accurately to enhance their sales performance.
Solution
Vendr utilized Deal Intelligence to provide their sales development team with timely intent trigger alerts, ensuring they could prioritize and act on the most promising leads.
Results
  • Opportunity Generation: Vendr successfully generated 25 new opportunities within three months, demonstrating the superior performance of Deal Intelligence compared to other intent tools. This rapid identification of prospects underscored the platform's effectiveness.
  • Improved Efficiency: Deal Intelligence's real-time alerts and strategic insights allowed Vendr's sales team to operate more efficiently. By focusing on leads showing significant intent signals, they optimized their outreach efforts and reduced time spent on less promising prospects.
  • Enhanced Sales Performance: The adoption of Deal Intelligence significantly boosted Vendr's sales performance. By closing deals faster and leveraging critical intent signals, Vendr experienced notable revenue growth and improved market positioning.
"We are a happy customer!"
Ryan Neu
Chief Executive Officer, Vendr

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